Retention Ecosystem

Data ScienceHierarchy of NeedsWin-backCancellationB2B RetentionBehavioural ScienceExperimentationAgentic AICACGrowthRetention-Led GrowthIncrementalityPerformance BenchmarksCase StudyCross-sellDeliverabilityAcquisitionMastermindReducing ChurnBlack FridayARPUCRM MarketingNPSCustomer DataAIEpisode SummaryChatGPTChurn RateCustomer Lifetime ValueTacticsGamificationPersonalisationCommunityRetention EcosystemUpsellData ProtectionMeasurementDouble ProfitsOnboardingRetention MarketingMoments of TruthCustomer LoveOptimisationValue RealisationEarly LifeOrganisationCustomer Experience
Reducing ChurnReducing Churn
+7+7
Episode 81 - The reasons retention breaks in large organisations

Episode 81 - The reasons retention breaks in large organisations

Tom Burrell
Behavioural ScienceBehavioural Science
+9+9
Framework 1 : Retention is an Ecosystem + T-Mobile Case Study

Framework 1 : Retention is an Ecosystem + T-Mobile Case Study

Tom Burrell